Sostenibilidad
If you dig a hole through the center of the Earth, starting from Montevideo in Uruguay, you would get to Seoul, the capital of South Korea. Korea and Uruguay are the antipodes, meaning that they are diametrically opposite to each other. Korea is indeed one of the farthest countries from Latin America, seemingly not having many things in common with the region either.
Changing behaviour is one of the most challenging things about working in Corporate Environmental and Social Responsibility (CSR). There are many simple actions that employees can adopt on a daily basis that can reduce the environmental footprint of the organization. The question is how can a CSR program motivate employees to adopt more sustainable practices, and do so in a way that is fun, yet educational? That is exactly what the No Impact experiment is all about.

