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Opportunities for the Majority

Serving the Base of the Pyramid in Latin America and the Caribbean

The Opportunities for the Majority (OMJ), created in 2007 by the Inter-American Development Bank (IDB), promotes and finances market-based, sustainable business models that engage private sector companies, local governments and communities in the development and delivery of quality products and services for the Base of the Pyramid in Latin America and the Caribbean.

OMJ projects seek to increase productivity, bring low-income populations into the formal economy, create jobs, address market failures that raise costs for those least able to afford them, and bring quality goods and services to the 360 million people in Latin America and the Caribbean who are at the Base of the Pyramid. OMJ offers three products: loans, guarantees, and technical cooperations.

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OMJ Products

Discover what products does OMJ offer to work with companies, NGOs and foundations. More >>

The Sunflower´s Promise Sprinkles Against Anemia
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    The Sunflower´s Promise

    Mexican farmers will sell their new sunflower crops to PepsiCo in order to produce snacks with a healthier oil.
  • The Sunflower´s Promise (2:57) Video Icon
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    Sprinkles Against Anemia

    Up to one million Central American children will receive nutritional supplements locally produced in El Salvador.
  • Sprinkles Against Anemia (3:51) Video Icon

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OMJ Recommends

OMJ recommendations on events, academic programs, and articles.
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